Is Leaflet Distribution Still in the Game?
Data shows that leaflet distribution is still doing well when it comes to promoting products and services and might even surpass other marketing tools.
News & Articles
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Latest News & Articles
News & Articles
Newspaper Inserts: Old school method with Up-to-date Results
Newspaper inserts were once considered as a go-to advertising method for businesses and advertisers, particularly when promoting consumer-packaged goods. However, with the rise of…
Facebook, topping 5M monthly advertisers, eyes SMBs for continued growth
Facebook now has 5 million monthly advertisers on its platform, the company announced in a blog post Monday, and appears to be eyeing small…
Scale matters: Advertisers are opting for Instagram over Snapchat
Instagram is mimicking Snapchat, and Snapchat is feeling the pain.
How Much Time Do People Spend on Social Media? [Infographic]
For many of us, social media is part of our daily routine. We check Facebook while waiting in line at the grocery store, watch…
FTC sets sights on Instagram influencers
In a new tactic from the Federal Trade Commission, it is now taking aim at social media celebrity influencers on Instagram per Business Insider.
What brands should consider when selecting an influencer
With the rapid growth in social media and content marketing, there is greater interest than ever among brands to embark on “influencer” campaigns. Recently,…
McDonald’s MY jumps on board SEA Games sponsorship opportunities
McDonald’s Malaysia has come on board as one of the sponsors of the 29th SEA Games and the 9th ASEAN Para Games (Kuala Lumpur…
Big Data Is Here, Get Used To It
I hate big data. Yes, you heard correct – big data is the new thing and marketers, including myself, hate to learn new things…