Fashion & Entertainment
Escape Room is a puzzle simulation game that puts a team through a series of puzzles and riddles to attempt an escape within an allotted time. Escape Room sets up different puzzles and games every cycle and it needed a customer base that looked forward to coming back for more. As a form of entertainment that requires personal experience, Escape Room needed to generate buzz marketing.
- To build brand retention and encourage returned patronage
- To promote new puzzles and games every cycle
- Reach larger markets and encourage word-of-mouth
- Magnet Advertising as a token of achievement and for brand reinforcement